A custom Shopify or BigCommerce storefront.
Skip the agency build: one monthly plan.
eCommerce Launch is the new way to get a storefront for your Shopify or BigCommerce store: hosted on WorkspaceCMS and connected to your store, with no up-front build cost and no months of waiting. You get a semi-custom storefront, designed and built for your brand by our team, not a template. Your products, collections, search and cart stay in sync with your store, and after launch we make your storefront changes for you.
400AI credits a monthabout 13 full-length blog posts or 200 SEO rewrites a month. How credits work →
A WorkspaceCMS site connected to your store, not a theme
Your new storefront is a website our team designs, builds and hosts on WorkspaceCMS, then connects to your Shopify or BigCommerce store. Nothing is uploaded to your store as a theme. Products, collections, search and cart come live from your store, and shoppers check out on Shopify or BigCommerce as they do today.
- Connect your storeYou connect your Shopify or BigCommerce store from the Store tab in your WorkspaceCMS dashboard. That connection is how your new site reads your catalog.
- Design your storefrontOur designers create looks for your storefront in WorkspaceCMS, styled to your brand, and you choose the one we build.
- Build and launch the siteWe build your WorkspaceCMS site in that design, connected to your store, and launch it when you approve. Then we manage it every month.
For stores that want a faster storefront that gets found
A faster storefront for the Shopify or BigCommerce store you already run. Built free on your plan.
Stores on a stock theme
You sell on Shopify or BigCommerce and your storefront looks like everyone else's. Launch gives it a design built for your brand.
Small catalogs and new brands
A focused catalog that needs a fast, clean storefront and good SEO from day one, without an agency project.
Owners with no time for the site
You run the store. We make the storefront changes, keep it fast and keep it found, on a 2-business-day turnaround.
Everything in eCommerce Launch
We design, build and manage the storefront. You keep running your store: products, orders, inventory, customers, checkout, shipping and taxes stay in Shopify or BigCommerce.
- Your storefront, built and managed for you:
- Semi-custom design and build, free: designed and built for your brand by our team, not a template. 2 looks to choose from, 5 page types (home, collection, product, about, contact), 2 rounds of design changes
- Always Fresh: a free storefront redesign 24 months after launch. Ask us 30 days ahead
- Live from your store: products, collections, search and cart sync from Shopify or BigCommerce. Checkout, payments, shipping and taxes stay on your store
- Found on Google and in AI answers: product, collection and page SEO, structured data and a sitemap, set up at launch
- Leads and reviews: a lead inbox with instant alerts, Google reviews on your site, lookbooks and brand stories
- Tracking tags and a cookie banner: GA4, Google Ads, Meta and Bing, plus email sign-up and chat connected for you
- Blog: draft SEO posts with AI, one at a time
- Free help from Sage, backed by a real team, right in your dashboard
- Changes made for you in 2 business days · same-day response if your site is down
- 2 logins, add more for $29/mo each
AI agentsWhat is an AI agent?
- Replies to every form on your website within minutes, then follows up on day 2 and day 5 if you have not heard back.Learn more about Lead Follow-up
Lead Follow-upIncluded
- Your front desk on your website: answers visitors 24/7, collects their details, and hands off to your team.Learn more about AI Chat Widget
AI Chat Widget$49/mo
- Learns your brand voice, writes articles on your schedule, and waits for your approval before anything publishes.Learn more about Blog Autopilot
Blog AutopilotGrowth+
- Posts for Instagram, Facebook and LinkedIn, written and designed from your own site, reviews and brand. You approve each one, or let them post on schedule.Learn more about Social Automation
Social Automation$49/mo
- Checks whether ChatGPT and other AI assistants name your business, and who they name instead.Learn more about AI Visibility Tracker
AI Visibility Tracker$49/mo
- Collects subscribers on your website, drafts each issue from your latest posts, and sends it from your own domain once you approve it.Learn more about Newsletters
NewslettersIncluded
- Rewrites thin product pages on your Shopify or BigCommerce store from your own product data: the description, SEO title and description, and image alt text. You approve each page first.Learn more about Product Page Writer
Product Page WriterIncluded
- Your back-office AI agent: ask about your traffic, searches, reviews, leads and, on Connect, your Shopify or BigCommerce stock.Learn more about Sage
SageIncluded
- Answers your calls when nobody picks up or after hours, takes messages, and books appointments on Growth and up.Learn more about AI Receptionist
AI Receptionistfrom $49/mo
- Finds people on Reddit, forums, YouTube, LinkedIn and X asking for what you sell, and puts them in your dashboard as leads.Learn more about Signal
Signal$20/scan
Newsletters free to 250 subscribers. Agents use your AI credits.
Site can grow to 25 pages · products and blog posts never count
Never hire a designer again. Your storefront gets a new look every 2 years, free.
A redesign is usually a new agency project and a new bill. On a store plan it comes with the plan: every 2 years after your storefront goes live, we redesign it with a fresh look, built from the products and content you already have. As long as you are on a plan, design is handled for you.
- LaunchYour storefront goes liveDesigned and built for your brand on your plan.
- 30 days beforeTell us you are readyAsk about 30 days ahead of your 2-year mark and we reserve your build slot.
- Month 24We redesign it, freeA new look across your plan's page types, at no extra charge.
- Every 2 yearsAnd againThe same offer at every 2-year mark, for as long as you stay on a plan.
Redeeming starts a new 12-month term at your current rate. One redesign per 2-year mark; a skipped one does not carry over. eCommerce Enterprise is designed from scratch in Figma, so design refreshes are scoped and scheduled with your project manager as part of your agreement rather than on a fixed 2-year cycle. See the terms →
Semi-custom design and build, included
Five page types designed for your brand: home, collection, product, about and contact. Designed and built for your brand by our team, not a template, and included in your monthly plan with no setup fee.
- 1Mockup
A mockup of your homepage and key pages, designed for your brand on our semi-custom system.
- 2Design changes
You pick a look and send your changes. We revise it in rounds until it is right.
- 3Mobile checks
Every page checked on phone, tablet and desktop, with your products, collections and cart live from your store.
- 4Launch
We launch the storefront, connected to your store. After that, your changes are made for you on your plan.
Most storefronts go live in weeks, usually 3 to 4. Weeks is a typical timeline; actual timing depends on your integrations and how quickly feedback and approvals come back.
Every feature on Launch, line by line
The same detail as the comparison on our pricing page, for this plan only.
Price, AI credits and redesigns
- Monthly price
- $499/mo
- AI credits / month
- 400
- Always Fresh: free storefront redesign
- Every 2 years
AI agents
- AI chat agent
- $49/mo add-on
- Lead Follow-up
- Included, uses credits
- Product Page Writer
- Included, uses credits
- Sage
- Free help; data questions use credits
- Blog Autopilot
- Draft one at a time, uses credits
- Social Automation
- $49/mo add-on
- AI Visibility Tracker
- $49/mo add-on
- AI gap articles
- Not included
- Newsletters, free to
- 250 subscribers
- Signal
- Add-on, per scan
- AI Receptionist
- Add-on from $49/mo
Your store
- Products, collections and cart live from Shopify or BigCommerce
- Checkout, payments, shipping and taxes stay on your store
- Build hours
- 15
- Design
- Semi-custom design and build
- Looks to choose from
- 2
- Page types designed
- 5
- Rounds of design changes
- 2
- Pages on your site
- 25
- New landing or category pages a month
- Not included
- Integrations done for you
- Tracking, email sign-up and chat
- Developer API
Getting found
- Product, collection and page SEO at launch
- Google Analytics + Search Console
- Monthly content audit
- Monthly progress report
- SEO & AI growth campaign
- Add-on
Leads and customers
- Lead inbox with instant alerts
- Google reviews on your site
- Lookbooks and galleries
- Online booking
Working with us
- Changes made for you
- In 2 business days
- If your site is down
- Same business day
- Logins included
- 2
- Extra logins
- $29/mo each
- Dedicated success contact
- Priority support queue
- Monthly working session, up to 60 minutes
Included on every store plan
- Unlimited changes made for you Send any change as a ticket, we make it on your plan's turnaround.
- Unlimited edits yourself Change any headline, image or collection yourself, or ask the AI agent.
- SEO and AI visibility built in Product, collection and page SEO, structured data and a sitemap.
- Speed and health checks Weekly, so a slow or broken page is caught early.
- A Monday summary email What happened on your site last week, in one email.
- Tracking tags and a cookie banner GA4, Google Ads, Meta and Bing, connected for you.
What we connect for you on Launch
Your store stays the system of record. We connect the marketing tools around it, done for you.
- GA4 and Google Tag ManagerPurchase and revenue events are switched on in your store's Google channel, and we link the two so sales show up.
- Meta PixelPage views and leads on the site. Add-to-cart and purchase events come from your store's Meta channel.
- Google Ads conversion trackingLead conversions on the site. Purchase conversions come from your store's Google channel.
- Klaviyo or Mailchimp sign-up forms and pop-upsCart and post-purchase flows run in their own store app.
- Contact and lead formsSpam protection, notification emails, autoresponder and Mailchimp list push.
- Your chat widget, or our AI chatIntercom, Tidio, Podium, Gorgias and the like, or the WorkspaceCMS AI chat.
Stays in your store
Your Shopify or BigCommerce store keeps doing these. Nothing to rebuild, and nothing we can break.
- Inventory and stock levels, live on your storefront
- Shipping rates and taxes
- Checkout, payments and customer accounts
- Subscriptions (Recharge, Shopify Subscriptions)
- Marketplaces (Amazon, eBay, Walmart, Google Shopping)
- Cart and order-based email flows (Klaviyo's store app)
- Your catalog, customers and order history, with nothing to migrate
- ERP and CRM syncs for products, customers and orders, connected to your store
Quoted separately
Scoped with you first, always a written quote.
- Simple read-only API feeds (reviews feed, store locator)
- Sending form leads into your CRM
- Showing ERP data on your storefront (B2B pricing, warehouse stock)
- Product configurators and fitment finders
- Custom APIs, middleware or apps
Storefronts built at the Launch level
Demo stores on our platform with a working cart, so you can click through a real storefront. They are demos, not client sites.
Briarwood Cigar LoungeCigar & Smoke ShopWalk-in Humidor + Members' LockersView demo store ↗
Meridian NutritionalsSupplements & NutrientsLab-Report TransparencyView demo store ↗
Sneaker BoutiqueSneaker Resale"Enter The Vault" Grails Collection + Sourcing RequestView demo store ↗
Fairway & Iron Golf SupplyGolf Equipment RetailClub-Fitting Booking + Shop-by-Player-Profile GridView demo store ↗
Bali Espresso Coffee CompanySpecialty Coffee RoasterShop-by-Origin Grid + Wholesale Program + Subscription LadderView demo store ↗
Bali Espresso Coffee CompanySpecialty Coffee RoasterShop-by-Origin Roster + Wholesale Onboarding + SubscriptionView demo store ↗
Pay for more only when you use more
The same usage add-ons on every store plan, switched on from your dashboard.
- Extra AI creditsBilled per credit past your allowance, with a monthly cap you set.
- Signal$20 a scan, or 15 scans for $249/mo.
- AI ReceptionistStarter $49, Pro $99 or Growth $199 a month.
- Sage credit pack2,000 credits for $99/mo.
- More AI Visibility questions+30 questions for $25/mo ($59/mo with weekly scans).
- Weekly AI Visibility scans$99/mo on Launch and Growth, included on Scale.
- Bigger newsletter listsFrom $29/mo for 2,500 subscribers.
- Call trackingFrom $25/mo.
- Business email$6/mo per mailbox.
Guarantee, billing and platform fees
30-day money-back guarantee. Launch, Growth and Scale come with a 30-day money-back guarantee. Your 30 days start the day we deliver your final round of design revisions, and your store launches inside that window. Cancel before then, or within those 30 days, and we refund every plan payment in full. eCommerce Enterprise is not covered and is non-refundable. How it works →
Always Fresh, a free redesign every 2 years. Launch, Growth and Scale include Always Fresh: a free redesign of your storefront 24 months after it goes live, with a new look at your plan's page types, using your existing products and content. Just ask us 30 days ahead to reserve your slot. Redeeming starts a new 12-month term at your current rate. How it works ↑
Billed monthly on a 12-month term. The storefront design and build is included, with no setup fee. After 12 months the plan continues month to month. Read the terms →
Platform fees are separate. Your Shopify or BigCommerce subscription, apps, transaction and payment-processing fees, and any other third-party costs are billed by those providers and paid by you. Your plan covers the storefront: design and build, integration with your store, your plan's features, and ongoing support and management.
Shopify and BigCommerce are trademarks of their respective owners. Logos are shown to identify the platforms these plans work with.
Questions about eCommerce Launch
What is included in eCommerce Launch?
A semi-custom storefront for your Shopify or BigCommerce store with 2 looks to choose from, 5 page types and 2 rounds of design changes. Your site can grow to 25 pages, and products and blog posts never count. It includes product, collection and page SEO, tracking tags and a cookie banner, a lead inbox, Google reviews, 400 AI credits a month, 2 logins and changes made for you in 2 business days.
How custom is a Launch storefront?
It is a semi-custom design and build: our designers lay out the storefront for your brand on the WorkspaceCMS system, show you 2 looks to pick from and take 2 rounds of your design changes before it goes live.
How much does a custom Shopify storefront cost?
On eCommerce Launch, $499 a month on a 12-month term, and the same for a BigCommerce store. The semi-custom design and build come with the plan instead of a separate project fee. Your Shopify or BigCommerce subscription and apps are billed by those providers.
Can I upgrade from Launch to Growth?
Any time, from your WorkspaceCMS dashboard, when you want more designed page types, unlimited pages and every AI agent.
Who runs the store on eCommerce Launch?
You do. Products, orders, inventory, customers, checkout, shipping and taxes all stay in your Shopify or BigCommerce admin. WorkspaceCMS covers the storefront in front of them: our team designs, builds and manages the pages shoppers see and keeps them fast and easy to find.
How soon can a storefront on eCommerce Launch launch?
Typically in weeks, often 3 to 4. You review a mockup of your homepage and key pages, we work through your design changes, check every screen on mobile and then launch it, connected to your store. Weeks is a typical timeline; actual timing depends on your integrations and how quickly feedback and approvals come back.
What does the eCommerce Launch money-back guarantee cover?
Every plan payment. Launch, Growth and Scale carry a 30-day money-back guarantee that starts on the day we deliver your final round of design revisions, and your storefront launches inside that window. Cancel before it starts or during those 30 days for a full refund.
Does eCommerce Launch include a redesign later on?
Yes. It comes with Always Fresh: 24 months after your storefront goes live, we redesign it for free, with a new look at your plan's page types built around your existing products and content. Ask us 30 days before the 2-year mark to reserve your slot. Redeeming starts a new 12-month term at your current rate.
Do Shopify or BigCommerce charges come out of the eCommerce Launch price?
No, they are separate. Your platform subscription, apps, and transaction and payment-processing fees are billed to you by Shopify or BigCommerce. The plan price covers the storefront itself: its design and build, the connection to your store, the features on your plan and the ongoing management.
What are the billing terms for eCommerce Launch?
A monthly charge on a 12-month term, with the storefront design and build included and no setup fee. Once the first 12 months are done, the plan carries on month to month.
Which page types are designed on eCommerce Launch?
Five: home, collection, product, about and contact. Every product and collection uses those designs, so a large catalog still fits.
Do products count toward the 25-page limit on Launch?
No. Products and blog posts never count. The 25 pages are your storefront's own pages, such as home, about and landing pages.
Which AI agents come with eCommerce Launch?
Lead Follow-up, the Product Page Writer, Sage and Newsletters, with 400 AI credits a month. The AI chat agent, Social Automation and the AI Visibility Tracker are add-ons, and Blog Autopilot comes with Growth.
How fast are changes made on Launch?
Within 2 business days, with no limit on how many you send, and the same business day if your site is down.
Can a Launch storefront take online bookings?
Yes. Online booking, a lead inbox with instant alerts, Google reviews and lookbooks are included on every store plan.
How many people on my team can log in on Launch?
2 logins are included, and you can add more.
Is eCommerce Launch a good fit for a new store?
Yes. It suits new brands and focused catalogs that want a designed, fast storefront with SEO from day one, without an agency project.
The other store plans
Ready for a storefront built for your brand?
eCommerce Launch, $499 a month. Your storefront is designed and built on your plan, and we manage it from there.